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Kotex Natural Herbal NEW 35cm Night Series
Project Type
Graphic, Commercial Design, Commercial Advertising, Advertising, Packaging Design, Booth Design
Date
June 2014
Location
Kowloon Bay, Hong Kong
Kotex is a personal care brand designed for women. To increase the brand awareness and market share, I will design commercial advertisements, packaging, and an overall booth design for promoting the brand in supermarkets.
The commercial advertisement design will emphasize the brand's unique features, highlighting the advantages and convenience of female product usage. The packaging design will feature the product's functional and aesthetic qualities, creating a simple and stylish appearance that facilitates consumer selection and purchasing. The booth design for promoting the brand in supermarkets will incorporate brand advertising elements, focusing on visual appeal and interactive experiences, providing a better consumer shopping experience, while increasing brand strength and sales.
